Institute for Information Systems and New Media
print

Language Selection

Breadcrumb Navigation


Content

It Is Not Just About Competition with “Free”: Differences Between Content Formats in Consumer Preferences and Willingness to Pay

Authors/Editors: Berger, B.
Matt, C.
Steininger, D. M.
Hess, T.
Published: 2015
Type: Articles in Refereed Journals (International)
Published in: Journal of Management Information Systems, Volume 32, Issue 3, pp. 105-128.
Documents

Service

Social Media

Become a Fan on Facebook:
  • Get the latest news!
  • Don't miss any dates!
  • Job offers & more!
Find us on Facebook