Institute for Information Systems and New Media
print

Language Selection

Breadcrumb Navigation


Content

Structuring Objectives of Media Companies: A Case Study Based on Value-Focused Thinking and the Balanced Scorecard

Authors/Editors: Kunz, R. E.
Siebert, J.
Mütterlein, J.
Published: 2016
Type: Articles in Refereed Journals (International)
Published in: Journal of Media Business Studies, Vol. 13, No. 4, pp. 257-275
Documents

Service

Social Media

Become a Fan on Facebook:
  • Get the latest news!
  • Don't miss any dates!
  • Job offers & more!
Find us on Facebook