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On the Willingness to Pay for Privacy as a Freemium Model: First Empirical Evidence.

Authors/Editors: Schreiner, M.
Hess, T.
Fathianpour, F.
Published: 2013
Type: Articles in Refereed Proceedings (International)
ISBN/ISSN: proc-ecis
Published in: Proceedings of the 21st European Conference on Information Systems (ECIS 2013), Utrecht, Netherlands.
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