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Paper or Screen – Differences in Customer Preferences and Willingness to Pay between Traditional and Digital Content Services

Authors/Editors: Berger, B.
Matt, C.
Steininger, D.
Hess, T.
Published: 2015
Type: Articles in Refereed Proceedings (International)
Published in: Proceedings of the 48th Hawaii International Conference on System Sciences (HICSS 2015), Hawaii, 2015
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