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Effects of Lead-Usership on the Acceptance of Media Innovations: A Mobile Augmented Reality Case

Authors/Editors: Mütterlein, J.
Kunz, R.E.
Baier, D.
Published: 2019
Type: Articles in Refereed Journals (International)
Published in: Technological Forecasting & Social Change (145), pp. 113-124 (doi: 10.1016/j.techfore.2019.04.019)

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